A platform that carries the cafes, the roastery and catering in one place.
A Hong Kong coffee roaster and bakery running eleven venues, from a Soho corner shop to the arrivals hall at HKIA. Atollon partnered with FINEPRINT to build a platform that carries a single brand across three separate businesses: the cafes, the online roastery, and catering. Locations are treated as destinations rather than a list, each with its own page and its own menu, reflecting the reality that a Sai Ying Pun regular and a Central office worker want different things. The roastery sits alongside it as a full retail experience, with every coffee configurable by size and grind, subscriptions for repeat customers, and brewing equipment for people who want to make it at home. Ordering, finding a cafe and booking catering all resolve in one place, so the brand reads as one thing wherever a customer meets it.





